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Understand your
users
We help small to mid-sized B2B and B2C digital companies understand how people use their products through behavioural data.
What we do
By implementing no-code tools and setting up clear metrics, we help you understand how your product is used and whether it brings value. This not only helps you improve your product, but also gives you the clarity investors look for when evaluating product-market fit.
Set up the right reporting tools
Use no-code analytics tools to report on product usage and account engagement.
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Value: Get account and user-level insights without requiring coding skills.
Understand what works and what doesn’t
Focus your reporting on what really matters: the value users get from your product.
​Value: Spot what users love early and catch weak points before they become a problem.
Monitor account health (B2B only)
Report on enterprise account health using the behaviour of their users.
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Value: Identify potential weak areas where your clients may need support, increasing their risk of churn.
Build a metrics-driven culture
We train product managers or CSMs in understanding product usage and account engagement.
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Value: Everyone can measure and understand user behaviour.
About
Fernando Torres
Analytics consultant
Fernando brings over a decade of experience in digital products, helping companies unlock the full potential of their data. He has worked with renowned organisations such as Sony Music, the NHS, and BBC, gaining valuable expertise that he now applies to deliver impactful outcomes for his clients.
Why Metric Mindset?
We help early and growth-stage teams understand how people use their product. With simple no-code tools and clear metrics, you’ll see what’s working, what’s not, and what keeps users coming back. It’s the kind of insight that helps you grow faster, improve retention, and show real traction to investors.
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